Business can be pleasure too. SallyMcKeown talks to Kudlian's James Betts
Pirates competitionTry the Pirates competition on the 'Animate It!' websiteJames Betts has just been to India, courtesy of Sir Richard Branson. Despite the exotic location and the fine dining, this was no holiday but the chance of a lifetime for British educational technology company Kudlian Software to forge new business links and learn some lessons from one of the world's greatest brand builders.

Kudlian is rightly famous for its animation software and has spent much of the past two years refining its products and making contacts both in business and on the creative side. It has a new partnership with Aardman, creators of the iconic Wallace & Gromit movies, and together they have launched Animate IT! stop-frame software, including a mobile app version.

BETT 2013 is on the way, this one more than a little different. It is later in January, at new venue ExCeL and will call on the skills of new BESA director Caroline Wright. Sal McKeown caught up with her to find out more about the show and how she is enjoying her new role

How will BETT 2013 be different?
Caroline WrightCaroline Wright: 'a tough few years'It will be bigger and better than ever and suppliers have high expectations of the new venue. BETT is one of the first big shows at ExCeL since it was used to host Olympic and Paralympic events and it now has excellent transport links so we are expecting a good response.

Caroline WrightCaroline WrightCaroline Wright, new director of the education industry organisation BESA, brings experience of government and public sector media work to her new role when she replaces Ray Barker who is retiring after 12 years at the the end of May.

Her start with BESA, on May 14, coincides with positive market news from BESA research with Publisher Association member companies. This reveals that, despite government cuts, spending by UK primary and secondary schools in the first quarter of 2012 is up 8.6 per cent on the same period in 2011.

David Cameron
There's only one David Cameron for educators, and he's no MP. Douglas Blane reports

One secret of successful innovation is the ability to connect people, says David Cameron (pictured above). "It's about building a consensus between the creative and the powerful, recognising the value of each of those groups – which are not of course mutually exclusive – and being accepted by both of them."

It's a brokering role that David has performed for much of his working life, he now recognises – a life devoted to Scottish and more recently international education (see video below). "I've been saying similar things for years," he adds, "but people's responses change depending on whether you're a teacher or a director of education."

Peter FordPeter Ford: early bloggerNoTosh expands as international demand increases
One of the UK's brightest new outfits for creative learning, NoTosh, is expanding. It might only be by one person but for a relatively new organisation already working with schools across the country and the globe, that's 50 per cent growth – and the appointment of Peter Ford, one of the very first teacher bloggers, promises to extend the reach of NoTosh with an improved online presence.

NoTosh founder Ewan McIntosh, who was joined by another gifted educator, Tom Barrett, last year, welcomed his new colleague who is a former assistant head at the British School of Amsterdam this week: "Peter is one of my education heroes